Interview with Packaging Europe about the future of AR.

Interview with Packaging Europe about the future of AR.

by | Jul 17, 2019 | Insight

In a special Augmented Reality edition of Packaging Europe, editor Libby White interviews Jonathan Barrowman (CEO of Gorilla in the room) about the future of AR in the packaging industry and the benefits to consumer research. Can you give me your insights into the...
Beware of snake oil sellers when trying to measure System 1.

Beware of snake oil sellers when trying to measure System 1.

by | Jul 10, 2019 | Insight

Dr Ali Goode’s contribution to the debate was featured on Research Live alongside our friends at Simpson Carpenter. Daniel Kahneman’s fast and slow thinking popularised the age-old dual-process theory. Within months of its publication, the prevailing opinion was...