Mobile, 5G and the opportunities for brands.

Mobile, 5G and the opportunities for brands.

by | Oct 21, 2019 | Insight

Mobile AR and VR is already a powerful tool for brands and researchers which will be supercharged by 5G. Kinetic Worldwide’s annual conference, This Concerns You, explores future-facing themes that are likely to impact the world of advertising and, in...
Life isn’t 2D so consumer research shouldn’t be.

Life isn’t 2D so consumer research shouldn’t be.

by | Oct 15, 2019 | Insight

Products aren’t 2D so researching new packaging ideas using flat 2D images isn’t going to yield realistic results. Show respondents new pack designs in glorious 3D using our award winning augmented reality platform. AR pack tests allow respondents to view...