IAB UK’s Engage 2022 Conference

IAB UK’s Engage 2022 Conference

IAB UK’s ‘Engage 2022’ conference on the 26th of April featured two Augmented Reality case studies, one from Snap Inc and another from us here at Gorilla in the room. Our own Dr Ali Goode gave a presentation with On Device Research about measuring AR...
Attention in context

Attention in context

Our own Dr Ali Goode attended BAFTA’s headquarters on the 21st of April to talk at Thinkbox’s event, ‘Attention in context.’ Here, he outlined the findings from his recent investigation into the hot topic of attention. Using input from...